Our Client
Parkinson Gill are an internationally renowned costumiers working in opera, ballet, theatre and advertising.
Objectives
The two directors of the company are established freelance costumiers working on joint and separate ventures for many years. In order to take on bigger clients and help brake into markets outside of Europe a new joint company, Parkinson Gill Ltd has been set up. A new sophisticated company branding is needed to help showcase the company’s talents to a select group of key industry professionals.
Our Response
The company branding utilises elegant thin typography to portray a sophisticated, non-fussy aesthetic which was carried through across the company’s core business stationery and documentation templates. The aim of the core company logo was to create a minimalist aesthetic that allows the costume imagery to take centre stage. Since launch the company has been busy with productions from across Europe and importantly new commissions from the US and Russian ballet houses.