30 Sep We Like: ClubSpark

As a very keen member of Walmley Tennis Club I’ve recently been helping out with their online presence and marketing efforts to help raise awareness of the club in the local community and expand membership. 

As one of the few sporting activities largely unaffected by lockdown measures there has been a real surge in interest for tennis over the past six months. Like many organisations and sporting venues the impact of Covid-19 has provided plenty of new challenges but also served as a catalyst to accelerate changes to their digital offering in order to meet the needs of club members.  

In response to the need for an easy court booking system and venue capacity management – to ensure social distancing around the site can be adhered to – we’ve helped set up a new ClubSpark website for the Club.

ClubSpark is an online platform offering flexible digital tools for sports clubs to manage venue booking, memberships, coaching and events. Whilst initial setup including digitising the various existing memberships / contacts has taken some time I’ve been really quite impressed with the platforms ease of use for both administrators and club members. 

There are occasional glitches and idiosyncrasies on the platform – as is to be expected – but the support team regularly perform updates and take feedback onboard. The ability for ‘none techie’ users to spin up a fully functioning responsive website, with good SEO practice and simple online booking relatively hassle free means it’s a platform I would recommend for any small sports club to explore.