COMPETITOR RESEARCH

OUR SERVICES

Analysis of your competitors strengths and weaknesses can glean valuable insights to improve your own service offering.

For small businesses to succeed it is vital to know your customers but also know your competition. Analysis of their strengths and weaknesses can reveal valuable insights that may inform how you position your business, or provide compelling reasons for potential customers to choose your company over others in the same field.

We can identify and analyse your competitors, including core service offerings, branding strategies, advertising efforts, pricing structures and overall online presence. This assessment provides your business with a detailed action plan designed to help you effectively beat the competition and enhance your market position.

  • Service Offering Review

  • SEO Performance Overview

  • Brand Positioning Analysis

  • Pricing Strategy Comparison

  • Advertising Route Assessment

  • Customer Acquisition Strategy

WHY PERFORM COMPETITOR RESEARCH?

ADDITIONAL SERVICES / PRODUCTS

Your competitors may be providing add-ons or supplementary services that you have not thought about offering. Identifying these can provide options to upsell or diversify your own income streams.

competitor research

ADVERTISING & CUSTOMER ACQUISITION

We can identify and report how and where your competition advertises, whether this be online Google Ads, social media and affiliate websites or offline in print, events sponsorship and exhibitions.

customer acquisition

For some sectors we may be able to identify and directly compare pricing, allowing you to ensure your offering is competitively priced and provide a strategic approach to any promotional discounting.

competition price comparison

PRICE COMPARISON

We can examine the common themes in how your main competitors present their brands. This may provide some questions that warrant a reassessment of your own company branding elements.

brand positioning

BRANDING POSITIONING

CLIENT SINCE 2019

PREMIER SNAG

Premier Snag marketing case study

7x

INCREASE IN MONTHLY APPOINTMENT BOOKINGS

Top 3

RANKING IN NATIONAL GOOGLE SEARCH

12+

NEW INSPECTORS ACROSS UK