Our Client
Seychell Engineering is an established metal fabrication and precision engineering firm servicing clients from a variety of hi-tech industries including manufacturing, motor sport and aerospace.
Objectives
Founded in 1985 the company has a successful established reputation for delivering the highest quality machined parts through to large scale fabricated products.
With a recent transfer of ownership the new directors wish to modernise and streamline the company’s core processes and machinery to expand their reach to larger national and international clients.
A new cohesive company branding and website was required in order to reflect the company’s technological prowess and target information to specific industry sectors.
Our Response
We provided detailed visual analysis of both the company’s direct competitors and current/ prospective client groups.
The core company rebranding reflects the clients solid reputation and hints towards the company’s precise, highly technical output. The spiral motif takes inspiration from an abstracted milling tool/ drill bit with the angles of the marque also providing a dynamic forward motion.
The content managed website includes highly considered text targeting specific client industries, aiming to achieve the greatest content relevance for both users and search engines.
A comprehensive plan for supporting imagery was devised alongside a two day photo shoot in conjunction with Biscuit Imaging. The strong images created showcase the variety of services offered and add a personal touch for both current and future marketing material.
